Plausible & Umami APIs: Pulling Privacy-First Data Programmatically
Most privacy-first analytics setups stop at the dashboard. You log in, check your numbers, and move on. But if you want to…
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References on the analytics API layer — privacy-first tracking, endpoints, pipelines and reporting.
Matomo Reporting API: A Developer’s Guide
Most analytics platforms give you a dashboard. Matomo gives you an API. And if you’ve ever needed to pull visit data into…
How to Build an SEO Reporting API Workflow
Most SEO teams are still copying data out of dashboards by hand. Search Console in one tab, your analytics platform in another,…
What Is a Web Analytics API? A Practical Guide
Most people think of web analytics as a dashboard you log into. But behind every dashboard — whether you built it yourself…
Analytics API Authentication: API Keys, OAuth, and Tokens Explained
Every analytics API call you make is a question your server is asking someone else’s server. The first thing that server needs…
The Best Web Analytics APIs Compared
If you need to pull analytics data into your own apps, dashboards, or automated reports, you need an API. The problem is…
Content Decay Detection: How to Find Pages Losing Traffic
Your best-performing blog post from 2024 is quietly losing rankings. It’s dropped from position 3 to position 9, traffic is down 40%,…